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Dr. Vicky Roy

Dr. Vicky Roy

Dr. Vicky Roy was born in the beautiful and historic city of Quebec. She earned her BBA from HEC in Montreal, as well as an MBA and PhD in Educational Technologies from the University of Sherbrooke, Quebec. Five years ago, she and her bilingual family traded the vibrant city of Montreal for the beautiful Rocky Mountains and the Calgary Stampede. Dr. Roy joined SAIT in August 2012. She is an affiliated researcher with two research centres in education: University of Montreal, Centre de recherche interuniversitaire sur la formation et la profession enseignante; University of Sherbrooke, Research Centre on Educational and Socioeducational Intervention.

Furthermore, she has extensive senior management experience working for large private organizations in publishing, communications, marketing & advertising, telecommunications, as well as managing education in post-secondary institutions. Also, she has solid experience teaching undergraduate and graduate business courses at different Colleges and Universities in Quebec and Alberta. She has taught in the field of Marketing, Public Relations, Human Resources and Management. She is currently the head coach for several teams of students who represent SAIT School of Business at undergraduate business case competitions provincially, nationally and internationally.

For a full list of courses in the Bachelor of Business Administration (Accounting) degree, click here

Courses taught at SAIT:

Bachelor of Business Administration (Accounting)

  • Capstone project mentor
  • Strategic Management
  • Leadership
  • Organizational Behaviour

Business Administration Diploma

  • Marketing Research
  • Leadership
  • Organizational Behaviour

Research interests:

  • Motivation
  • Mentorship
  • Leadership and managerial competencies
  • Mobile learning
  • E-learning
  • Blended learning
  • Integrating ICT in business education Regional Economic Integration


View a full list of publications

Contact information:


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