Life at SAIT
Sarah joined the School of Business as a Journalism instructor in January 2024. Sarah’s teaching philosophy is grounded in curiosity, authenticity, and collaboration. She believes in creating a classroom environment where everyone is both a teacher and a learner, valuing the diverse backgrounds and experiences her students bring. Sarah is passionate about storytelling as a tool for change and loves witnessing the "aha" moments when her students truly connect with the material.
When she’s not teaching or capturing stories, Sarah is usually exploring nature, tending to her plants, or taking classes on subjects ranging from anatomy to environmental science.
Sarah also completed a Bachelor of Arts in Communication and Media Studies with distinction from Royal Roads University, where she earned the Chancellor’s Medal and President’s Scholar Award. Her education has equipped her with a robust skill set in ethical communication, public relations, and digital storytelling, making her a versatile and innovative instructor.
Professional accomplishments
Sarah has a thriving career as a multimedia journalist and communications expert. Her industry experience includes working as a freelance journalist for The Globe and Mail, where she contributes long-form photo essays based around our unique Western Canadian story. She also founded a communications consulting business, SBG Communications, where she develops impactful narratives and marketing strategies for diverse organizations, from tech firms to tourism companies.
Her career highlights include writing and photographing for the global energy and tourism sectors and managing complex PR campaigns. Sarah’s adaptability and storytelling prowess make her an invaluable resource for students eager to learn how to navigate and thrive in the rapidly evolving landscape of journalism and communications.

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SAIT is located on the traditional territories of the Niitsitapi (Blackfoot) and the people of Treaty 7 which includes the Siksika, the Piikani, the Kainai, the Tsuut’ina and the Îyârhe Nakoda of Bearspaw, Chiniki and Goodstoney.
We are situated in an area the Blackfoot tribes traditionally called Moh’kinsstis, where the Bow River meets the Elbow River. We now call it the city of Calgary, which is also home to the Métis Nation of Alberta.