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Customer Relations - MGMT 218

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Course Description

As competition grows in our global marketplace, the only real defining difference between products and services is customer service. Your customers (or lost customers) base their buying decisions on the service they receive above and beyond the product or service that they are purchasing.

This customer relations course takes you through the key steps in building a customer service plan that will become your competitive advantage. We will cover customer service delivery and dealing with challenging customer situations and you will develop a customer service strategy that recognizes guidelines for professional customer service standards.

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